Case study
2023
Northarc Records
Discipline
Label identity
Location
Brussels, BE
Duration
6 weeks
An independent label releasing ambient and electronic records. We made a sleeve system where every release gets a colour, a number and nothing else.
(Result)
42
Sleeves in the system so far
What we did
Identity, Sleeve system, Website
The brief
Northarc releases a record a month and had no time to design each one. They needed a system that stays fresh at release forty.
What we made
A numbered, colour-coded sleeve grid with one rule: the colour is picked from the record’s longest track. The website is the grid.
Result
Forty-two releases later the system still hasn’t repeated a colour.
(Next) More work
Keep going.
Want results like these?
Reply within one working day